Live Your Style with adidas NEO

Being fashionista is not my style. I just wear what's available in my closet. Mostly, just polo shirts, jeans and casual shoes for "gala" or gimmick with friends. On normal days, I'm on shorts, superhero shirts and cap. That's practically my whole wardrobe. No wonder I practically embrace having uniforms for work.

Yeah, that may sound boring and unimaginative. But I guess my style is comfy and simple. How about you?

Embrace fun, spontaneity and the unexpected twists in fashion when the adidas NEO Label Spring 2013 collection hits stores in January to March.

Living a carefree journey that lets teens make their own style, NEO will capture attention with unique and innovative fashion and design twists on Spring merchandise. Products have multiple purposes or added value.

NEO will release a fresh product offering each month, spotlighting a fashion trend interpreted in a different way. In March patterns are the highlight, featuring vibrant waves of colour, with subtle patterns that appear to be one thing but on close inspection reveal another. These will include camouflage prints and edgy takes on adidas NEO slogans with a focus on windbreakers and shirts. Sporty, street and lifestyle footwear silhouettes with strong colour and graphic links create the look.

NEO footwear is available in SM and select Robinson’s Department Stores nationwide.


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